My overall opinion that much too much has been made of the Reebok Ad which appeared in 85 German Health Clubs and has since been taken down.
Posts Tagged ‘viral’
Much Ado About Reebok’s Ad
March 23rd, 2012
Phil
Posted in Blog, Featured, Phil On Business, Phil On Marketing
Tags: Advertsing, brand, branding, crisis, crisis management, facebook, Google+, Marketing, posting, pr, Reebok, social media, tweet, twitter, viral, youtube
No Comments »The State of Social Marketing
March 20th, 2012
RSS Feed At last week’s South by Southwest Interactive festival in Austin Texas, I participated in a panel discussion on The State of Social Marketing. The session was moderated by The Next Web editor Brad McCarty, and included Becky Brown of Intel and Tyler Willis of Unified. The session promised to consist of 10-minute rapid-fire discussions of [...]
Posted in Blog, Phil On Business, Phil On Marketing
Tags: facebook, Google+, social media, twitter, viral, youtube
No Comments »How a Nonprofit Launched the Most Viral Campaign Ever [CHART]
March 20th, 2012
RSS Feed If you did not know who Joseph Kony was one week ago, I am guessing that over the last 10 days, many of you now think you may have heard too much. Visible Measures’s chart above has shown that Kony 2012 not only far outstrips “Old Spice Guy” and “Evian Rollerblading babies” as the most viral brand/cause [...]
3 Ways Small Businesses Can Maximize Twitter
January 10th, 2012
RSS Feed January 3, 2012 OPEN Forum Message What’s your New Year’s resolution for your business? “Your business needs to be on Twitter.” It seems like all the small-business-marketing publications tell you to do it. But how will Twitter help you improve your small, local business? Twitter seems like the realm of celebrities, the media and businesses [...]
Posted in Blog, Phil On Business, Phil On CRM, Phil On Marketing, Phil On Sales
Tags: Advertsing, Marketing, Sales, social media, Text, tweet, twitter, viral
No Comments »Marketing’s Biggest Social-Media Blunders of 2011
December 20th, 2011
RSS Feed These are just some of the social media blunders of 2011. What’s on the horizon for 2012, hard telling but you can be sure as social media expands; so will the blunders, gaffs and probably the resignations of many high profile individuals.
Posted in Blog, Featured, Phil On Business, Phil On CRM, Phil On Marketing, Phil On Sales
Tags: brand, branding, crisis, crisis management, CRM, customer, customer service, facebook, linkedin, Marketing, posting, pr, social media, tweet, twitter, viral, youtube
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